Gabrielė Cilciūtė
About Gabrielė Cilciūtė
Gabrielė Cilciūtė is an Offline Marketing Manager at Vinted / Kleiderkreisel in Vilnius, Lithuania, where she has worked since 2020. She specializes in developing offline marketing strategies for the Central and Eastern Europe region and collaborates with various teams to enhance brand awareness.
Work at Vinted
Gabrielė Cilciūtė has been serving as the Offline Marketing Manager at Vinted since 2020. In this role, she collaborates with both external agencies and internal teams to enhance brand awareness and adoption. Her focus is on developing offline marketing strategies specifically tailored for the Central and Eastern Europe (CEE) region. Gabrielė employs data-driven insights to guide marketing decisions and assess campaign performance, ensuring that her strategies align with the company's objectives.
Previous Experience in Marketing
Before joining Vinted, Gabrielė worked at Arena Media as a Television Planner from 2019 to 2020. Prior to that, she was a Media Planner at OMD Lithuania from 2018 to 2019. Her experience in these roles contributed to her understanding of media strategies and marketing dynamics, which she applies in her current position. Additionally, she held various roles at Apranga Group, including Marketing Manager and Purchasing Assistant, where she gained valuable insights into marketing and purchasing processes.
Education and Expertise
Gabrielė holds a Bachelor's degree in Logistics, Materials, and Supply Chain Management from VIA University College, which she completed from 2011 to 2015. In 2023, she furthered her education by completing a Mini MBA in Marketing at Marketing Week with Mark Ritson. This combination of formal education and practical experience equips her with a comprehensive understanding of marketing principles and strategies.
Skills and Competencies
Gabrielė Cilciūtė employs strong communication and problem-solving skills to navigate challenges in a dynamic work environment. She focuses on innovation and identifying opportunities for improvement in marketing strategies. Her ability to utilize data-driven insights allows her to make informed decisions that enhance campaign effectiveness and overall marketing performance.
Career Development
Gabrielė's career began with her role as a Sales Assistant at ABUS Security-Center GmbH & Co. KG in 2014. She then transitioned to Apranga Group, where she gained experience as a Purchasing Trainee before advancing to roles in marketing and purchasing. This progression reflects her commitment to professional growth and her adaptability in various marketing and business functions.