Paulien Sleegers
About Paulien Sleegers
Paulien Sleegers is a Creative Copywriter based in Berlin, Germany, with a background in applied psychology and hospitality management. She has held various roles in content management, marketing, and project management across multiple companies, including Vinted and Secret Escapes.
Current Role at Vinted
Paulien Sleegers currently serves as a Creative Copywriter for Vinted, also known as Kleiderkreisel, since 2020. In this role, she focuses on creating engaging copy tailored for the Dutch market. Her responsibilities include participating in concept creation, script writing, and casting for both TV and digital advertisements. She also plays a key role in localizing UX and UI copy, ensuring that it aligns with Vinted's international verbal brand identity.
Previous Experience at Secret Escapes
Before her current position, Paulien worked as a Content Manager for Secret Escapes in the Benelux region from 2017 to 2019. During her two years in Berlin, she managed content strategies and contributed to enhancing the brand's presence in the competitive travel market.
Educational Background
Paulien Sleegers studied at the Hogeschool van Amsterdam, where she earned a Bachelor of Science in Applied Psychology from 2011 to 2016. She also attended ROC ASA in Amersfoort, where she completed a program in Hotel and Hospitality Management, achieving a Senior Vocational Education qualification from 2007 to 2009.
Early Career and Other Roles
Paulien began her career with various roles that contributed to her expertise in content and marketing. She worked as a Bachelor thesis intern at OMG - NL for four months in 2016. Additionally, she served as a Chalet Manager at Wens Chalets from 2016 to 2017. Her experience also includes a brief stint at The HEINEKEN Company during the Holland Heineken House in Rio de Janeiro for one month in 2016, and as a Marketing & Project Manager at MCPR from 2014 to 2015.
Involvement in Media Projects
Paulien has assisted in the production of Dutch non-standard TV projects, notably contributing to Vinted's exposure on national television through the show 'Eigen Huis & Tuin: Lekker Leven'. Her involvement in these projects showcases her ability to blend creative writing with media production.