Nikolay Zdravkov
About Nikolay Zdravkov
Nikolay Zdravkov is a Senior Marketing Manager at Virta Health with extensive experience in email marketing, ecommerce, and project management.
Current Title and Role
Nikolay Zdravkov holds the position of Senior Marketing Manager at Virta Health. He has been with the company since 2021, contributing to its marketing strategies and digital campaigns. His role involves improving user experience and online engagement through advanced digital marketing techniques.
Previous Roles at Virta Health
Before becoming the Senior Marketing Manager, Nikolay Zdravkov served as the Email Marketing Manager at Virta Health from 2020 to 2021. During this time, he managed email marketing campaigns and collaborated with various teams to enhance user retention and engagement.
Professional Experience at SERMO
Nikolay Zdravkov has an extensive background at SERMO, where he held multiple positions. From 2015 to 2019, he was the Email Marketing Manager in New York City, focusing on campaigns using Marketo. He also served as the Ecommerce Manager from 2011 to 2015 and as the Website Manager from 2009 to 2010, both roles based in New York City. Additionally, he started at SERMO as a Panel Development Executive in London, UK, in 2008.
Education and Academic Background
Nikolay Zdravkov achieved a Master of Arts in Marketing and Branding from London Metropolitan University, studying from 2007 to 2008. Prior to this, he obtained a Bachelor of Arts in Business Administration from the University of Portsmouth, where he studied from 2003 to 2007.
Skillset and Technical Expertise
Nikolay Zdravkov possesses a technical mindset essential for understanding complex metadata and processes. This skill aids in identifying key performance indicators crucial for digital marketing. He is also known for his strong soft skills, allowing effective collaboration with stakeholders and translating user insights into actionable business objectives.