Brooke Ferguson
About Brooke Ferguson
Brooke Ferguson serves as the Vice President of Marketing Communications at Vista Equity Partners, where she has worked since 2023. With a background in investor relations and marketing communications, she has developed expertise in event execution and content program development.
Current Role at Vista Equity Partners
Brooke Ferguson serves as the Vice President of Marketing Communications at Vista Equity Partners, a position she has held since 2023. In this role, she is responsible for overseeing the marketing communications strategy and execution. Her work focuses on enhancing the firm's brand presence and aligning marketing initiatives with organizational objectives. Ferguson's leadership in this capacity builds on her previous experience at Vista, where she served as Director of Marketing Communications from 2021 to 2023.
Previous Experience at Vista Equity Partners
Before her current role, Brooke Ferguson worked at Vista Equity Partners as the Director of Marketing Communications from 2021 to 2023. During her tenure, she played a key role in event execution and developed content programs that supported fundraising and recruiting efforts. Her contributions were integral to achieving the firm's organizational goals while based in Austin, Texas.
Career Background in Financial Services
Brooke Ferguson has extensive experience in the financial services sector. She worked at Citadel LLC as Vice President of Investor Relations from 2008 to 2017, where she managed investor communications and relationships. Following this, she served as Vice President of Marketing & Communications at Adams Street Partners from 2018 to 2021, focusing on marketing strategies and communications. Earlier in her career, she was a Senior Associate in Client Service at Bernstein Private Wealth Management from 2003 to 2008.
Education and Academic Background
Brooke Ferguson earned her Bachelor’s Degree in International Relations and French from Lake Forest College. Her academic background provides a foundation for her career in marketing and communications, particularly in roles that require strong analytical and communication skills.
Skills and Expertise
Brooke Ferguson possesses strong skills in event execution and collaboration across diverse teams. She has demonstrated a proven ability to develop content programs that align with fundraising and recruiting objectives. Her expertise in marketing communications is complemented by her experience in investor relations and client service, making her a versatile professional in the financial services industry.