John Bostwick

Global Content Marketing Director @ Vistra

About John Bostwick

John Bostwick serves as the Global Content Marketing Director at VISTRA, a position he has held since 2021. With extensive experience in content management and policy development, he brings a strong background in financial policy and higher education administration to his role.

Work at Vistra

John Bostwick has served as the Global Content Marketing Director at Vistra since 2021. In this role, he oversees the content marketing strategy for the organization, leveraging his extensive experience in content management and marketing. His tenure at Vistra has lasted for three years, during which he has contributed to enhancing the company's brand presence and communication efforts.

Previous Roles at Vistra

Prior to his current position, John Bostwick worked at Vistra as the Senior Manager and Head of Content Management from 2019 to 2021. During this two-year period, he was responsible for managing content initiatives and ensuring alignment with the company's marketing objectives. His experience at Vistra has been marked by a focus on quality content delivery and strategic planning.

Background in Content Management

John Bostwick has a diverse background in content management, having worked at Radius | Global Growth Experts in various roles. He served as a Technical Writer from 2013 to 2014, and later as Managing Editor for Content Marketing and Communications from 2014 to 2018. His experience in these positions has equipped him with skills in writing, editing, and project management, which are essential for effective content marketing.

Education and Expertise

John Bostwick holds a Bachelor of Arts in English Literature from Stanford University, where he studied from 1987 to 1989. He also earned a Master of Arts in English Literature from the University of Wisconsin-Madison in 1994. His academic background, combined with his expertise in higher education financial controls and policy development, informs his strategic approach to content marketing.

Experience in Higher Education

John Bostwick has significant experience in higher education, having worked at Harvard University in various capacities from 1994 to 2010. His roles included Policy Writer and Developer, Benefits Representative, and Purchasing Card Program Administrator. This experience has provided him with a strong understanding of financial policy and administration, which enhances his content marketing strategies.

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