Pradnya Kadam
About Pradnya Kadam
Pradnya Kadam is a Manager with extensive experience in design and advertising. She has held various roles in companies such as Digitas LBi and Vodafone Idea Limited, and she holds a Bachelor of Applied Art and a Certified Usability Analyst credential.
Current Role at Vodafone Idea Limited
Pradnya Kadam holds the position of Manager at Vodafone Idea Limited. She has been with the company since 2018. In her role, she is involved in various aspects of design management, contributing to the overall strategy and execution of projects. Her responsibilities include coordinating with different teams to ensure design alignment with business objectives.
Professional Experience at Digitas LBi
Pradnya Kadam currently serves as a Senior Art Director at Digitas LBi, a role she has held since 2014. In this capacity, she focuses on creative direction and design execution, working closely with clients to deliver impactful visual solutions. Her experience at Digitas LBi has allowed her to refine her skills in art direction and design management.
Previous Work Experience in Design
Before her current roles, Pradnya Kadam worked as an Exhibition Display Designer at Roots Global from 2009 to 2010. She also served as a Visualiser at Experience Commerce for 10 months in 2011-2012. These positions provided her with foundational experience in design and visual communication, contributing to her development as a design professional.
Educational Background and Certifications
Pradnya Kadam studied at Sir J.J. Institute of Applied Art, where she earned a Bachelor of Applied Art (BFA) in Commercial Art from 2005 to 2009. She also achieved the Certified Usability Analyst designation from HFI in 2017. Her education has equipped her with a strong understanding of design principles and usability.
Design Expertise and Skills
Pradnya Kadam possesses expertise in defining design language and coordinating with developers during the development stage. She is involved in requirement gathering from business stakeholders, ensuring that design solutions meet logistical needs. Her skills encompass various aspects of interactive design and art direction.