Gina Riley

Gina Riley

VP UX & Conversation Design Lead @ Voiceflow

About Gina Riley

Gina Riley - Title and Position

Gina Riley is currently serving as the Vice President of UX and Conversation Design Lead. She has played a pivotal role in shaping the conversational design landscape through her leadership and extensive experience in the field.

Gina Riley - Experience in Conversation Design

Gina Riley has amassed over 8 years of experience as a conversation designer. Throughout her career, she has refined her skills and expertise, contributing significantly to the development of engaging and effective conversational interfaces.

Using Voiceflow for Conversational Design

Gina Riley leverages Voiceflow to create conversation flows and visualize designs in real-time. This tool facilitates collaboration with partners and streamlines the publishing of designs across preferred platforms. Riley finds Voiceflow particularly beginner-friendly, making it an excellent choice for designers at different skill levels.

Challenges and Improvements in Design Processes

In her early career, Gina Riley faced challenges with manual and time-consuming design review processes using static tools such as Figma, Gliffy, and Visio. The introduction of Voiceflow for asynchronous design reviews has significantly reduced time and frustration while enhancing the quality of feedback. Prototyping with Voiceflow has also improved engagement with stakeholders and increased team recognition.

Future Design Review and Collaboration Plans

Looking ahead, Gina Riley plans to utilize the new design review processes fostered by Voiceflow to enhance collaboration with developers. This approach promises to streamline workflows and facilitate more efficient and effective project execution.

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