Kelsey Hamon

Senior Marketing Operations Specialist @ Vouch

About Kelsey Hamon

Kelsey Hamon is a Senior Marketing Operations Specialist with a background in enterprise software sales and marketing. She has experience in streamlining operations, implementing CRM systems, and enhancing marketing processes across various organizations.

Work at Vouch Insurance

Kelsey Hamon currently serves as a Senior Marketing Operations Specialist at Vouch Insurance, a position she has held since 2023. In this role, she focuses on enhancing marketing operations to support the company's growth objectives. Her responsibilities include streamlining processes and improving the efficiency of marketing initiatives. Kelsey brings a wealth of experience from her previous roles, which informs her approach to optimizing marketing strategies at Vouch.

Previous Experience at White Cup

Kelsey Hamon worked at White Cup from 2020 to 2023, initially as a Marketing Manager and later as a Revenue Operations Manager. During her tenure, she successfully migrated marketing automation systems from Marketo to Pardot, which improved sales funnel visibility. As a Revenue Operations Manager, she merged three disparate CRMs into unified systems, enhancing collaboration between sales and marketing teams. Kelsey also conducted audits to remove unnecessary technologies, streamlining operations and improving overall efficiency.

Education and Expertise

Kelsey Hamon studied at the University of Idaho, where she earned a Bachelor's degree in Dance from 2001 to 2005. She also attended Borah High School from 1998 to 2001. Kelsey transitioned from a professional dance career to enterprise software sales and marketing in 2013. Her educational background and diverse experience have equipped her with a unique skill set in marketing operations and revenue management.

Career Transition and Skills Development

Kelsey Hamon transitioned from a career as a professional dancer to the field of enterprise software sales and marketing in 2013. This shift allowed her to develop skills in marketing operations, sales coordination, and CRM implementation. She played a key role in building the sales to marketing pipeline during the implementation of Salesforce and Marketo, demonstrating her ability to integrate technology with marketing strategies effectively.

Contributions to Customer Data Automation

In addition to her role at Vouch Insurance, Kelsey Hamon has been a member of Customer Data Automation since 2023. In this capacity, she has led the implementation of Customer Relationship Management (CRM) and Marketing Automation Platforms (MAP), contributing to enhanced performance in demand generation and revenue analytics. Her work focuses on improving data management and operational efficiency within the organization.

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