Anastasia Potapova
About Anastasia Potapova
Anastasia Potapova is a UX Researcher with a strong background in user experience research within the financial sector. She has held various positions in notable organizations, including Sberbank and VTB, where she has focused on optimizing financial services for Russian customers.
Current Role at VTB
Anastasia Potapova currently serves as a UX Researcher at VTB, a position she has held since 2020. In this role, she focuses on improving the customer journey, particularly for cash loans. Her work aims to enhance user experience, ensuring that financial services meet the needs of customers effectively.
Previous Experience at Sberbank
Prior to her current role, Anastasia worked at Sberbank as a Product Manager from 2019 to 2020. During her one-year tenure in Moscow, she contributed to product development initiatives within the financial sector, leveraging her expertise in user experience research.
Background in Consulting
Anastasia Potapova has a background in consulting, having worked as a Lead Consultant at AT Consulting from 2012 to 2016. Over four years in Moscow, she provided strategic insights and recommendations to improve client services, particularly in the financial domain.
Education and Expertise
Anastasia studied at Московский Государственный Университет Приборостроения и Информатики (МГУПИ), where she earned a degree in Мировая экономика from 2004 to 2009. Her educational background supports her expertise in user experience research, particularly within the financial sector.
Early Career at MTS Group
Anastasia began her career at MTS Group, where she worked as a Team Manager in the support and service operations improvement group from 2010 to 2011. In this role, she focused on enhancing operational efficiency and service quality.