Andrey Novakov

Andrey Novakov

начальник управления продуктового развития и маркетинга Gtb Cib @ VTB

About Andrey Novakov

Andrey Novakov is the Head of Product Development and Marketing at VTB CIB, a position he has held since 2018. He has extensive experience in financial planning and marketing, having worked at various banks and institutions in Russia.

Current Role at VTB

Andrey Novakov serves as the Head of Product Development and Marketing at VTB within the Corporate and Investment Banking (CIB) division. He has held this position since 2018, contributing to the strategic development of financial products and marketing initiatives. In addition to this role, he has been the Managing Director of the Product Development and Marketing Department in CIB GTB since 2013. His responsibilities include overseeing product marketing strategies and ensuring alignment with corporate objectives.

Previous Experience at VTB

Prior to his current roles, Andrey Novakov worked at VTB as the Director of Product Marketing and Tariff Regulation in the CIB GTB division from 2012 to 2013. His tenure at VTB has been marked by a focus on enhancing product offerings and optimizing marketing strategies to meet client needs.

Career at UniCredit Bank - Russia

Andrey Novakov spent four years at UniCredit Bank - Russia from 2006 to 2010. He initially served as a Chief Expert in the Financial Planning and Control Department under the CFO. He later transitioned to the Commercial Strategy Department, where he continued to apply his expertise in financial planning and strategic marketing until 2012.

Educational Background

Andrey Novakov has an extensive educational background in economics and finance. He studied at the All-Russian State Tax Academy, where he earned a degree in Economics and Management of National Economy, graduating in 2003. He also achieved a Candidate of Economic Sciences degree in 2007. Additionally, he attended Saint Petersburg State University and the Corporate University of the Higher School of Management, completing advanced training in 2015.

Early Career Experience

Before joining UniCredit Bank, Andrey Novakov gained valuable experience in various roles. He worked at Rosselkhozbank as a Senior Economist in the Financial Planning Department from 2003 to 2006. Earlier, he was involved in sales control at Samsung Electronics for nine months in 2003 and conducted market research at MASMI from 2001 to 2003.

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