Steffi A.D
About Steffi A.D
Steffi A.D is an Analyst Relations Specialist with extensive experience in marketing communications and retail automation. She has worked for various companies, including Kissflow and Vue.ai, and specializes in leveraging data science and AI to enhance retail commerce.
Current Role at Vue.ai
Steffi A.D serves as an Analyst Relations Specialist at Vue.ai, a position she has held since 2020. In this role, she focuses on enabling intelligent retail automation and real-time dynamic personalization. Her expertise lies in leveraging image recognition and data science to enhance retail commerce, helping businesses gain deep insights into customer behavior at an individual level.
Previous Experience in Analyst Relations
Prior to her current role, Steffi worked at Kissflow as an Analyst Relations Specialist from 2019 to 2020. She also held the position of Influencer Relations Specialist at Kissflow during the same period. Additionally, she served as an Industry Analyst at The Digital Workplace from 2019 to 2020, where she contributed to industry insights and analysis.
Marketing Communications Background
Steffi's career includes a significant role as a Marketing Communications Manager at Workativ, where she worked for 10 months in 2018. She also gained experience in marketing and public relations as a Marketing And Public Relations Specialist at Freshworks in 2017, and as a Marketing Specialist at the same company from 2016 to 2017.
Education and Expertise
Steffi holds a Bachelor's degree in Biotechnology from Rajalakshmi Engineering College, where she studied from 2010 to 2014. Her educational background supports her expertise in data science and image recognition, which she applies to enhance retail commerce and assist retailers in advancing their digital maturity.
Contributing Writer Experience
In addition to her specialist roles, Steffi has been a Contributing Writer at Hacker Noon since 2017 and at Startup Grind since 2018. She also writes for YourStory Media, a role she has maintained since 2017. Her writing focuses on topics relevant to the tech and startup ecosystems.