Hila Segal
About Hila Segal
Hila Segal serves as the Vice President of Product Marketing at WalkMe™ and has extensive experience in product marketing across various companies, including Clari and Observe.AI. She holds a degree in Industrial Engineering from the Technion - Israel Institute of Technology and has a strong background in sales enablement and software solutions.
Current Role at WalkMe
Hila Segal serves as the Vice President of Product Marketing at WalkMe™, a position she has held since 2023. In this role, she is responsible for leading product marketing strategies and initiatives that align with the company's goals. Her expertise in product marketing is leveraged to enhance customer engagement and drive growth within the organization.
Previous Experience at Clari
Hila Segal worked at Clari in two significant roles. From 2017 to 2019, she served as the Senior Director of Product Marketing, followed by her promotion to Vice President of Product Marketing from 2019 to 2021. During her tenure, she contributed to the development and execution of product marketing strategies that supported Clari's growth in the San Francisco Bay Area.
Educational Background
Hila Segal studied at the Technion - Israel Institute of Technology, where she earned a Bachelor of Science degree in Industrial Engineering from 1996 to 2000. This educational foundation has equipped her with analytical and strategic skills that are essential in her marketing roles.
Expertise in Product Marketing
Hila Segal possesses extensive experience in product marketing, having worked with various software solutions including Generative AI, Conversation Intelligence, and Business Intelligence. She has designed best practices for accelerating sales cycles through sales enablement, pricing, and competitive intelligence. Her strategic analytical capabilities and innovative thinking contribute to achieving top-line results.
Advisory and Mentorship Roles
In addition to her role at WalkMe, Hila Segal is actively involved as a Sharebird Product Marketing Mentor since 2021 and serves as a GTM Advisor at Pecan AI. She is also an Executive Member at Chief, where she engages with other leaders to foster professional growth and development. These roles reflect her commitment to mentoring and advising in the field of product marketing.