Rob Baran
About Rob Baran
Rob Baran is a Group Manager of Product Marketing currently working at WalkMe™ since 2023. He has extensive experience in product marketing roles at various companies, including Clari, Concord, LinkedIn, and PokitDok, and holds a BBA in Finance & Accounting from Emory University.
Current Role at WalkMe
Rob Baran serves as the Group Manager of Product Marketing at WalkMe™. He has held this position since 2023, working remotely. In this role, he focuses on product-led growth strategies, utilizing the product itself to drive customer acquisition and retention.
Previous Experience at Clari
Prior to his current role, Rob Baran worked at Clari as the Group Manager of Product Marketing from 2021 to 2023. He also served as a Senior Product Marketing Manager at Clari for five months in 2021. His time at Clari involved developing marketing strategies that aligned with product offerings.
Professional Background in Product Marketing
Rob Baran has extensive experience in product marketing, having held positions at various companies. He worked as a Product Marketing Manager at LinkedIn from 2020 to 2021 and as a Product Marketing Manager at Concord from 2019 to 2020. Additionally, he was the Product Marketing & Strategy Lead at PokitDok from 2017 to 2018.
Education and Academic Background
Rob Baran studied at Belen Jesuit Preparatory School before pursuing higher education at Emory University - Goizueta Business School. He earned a Bachelor of Business Administration (BBA) with a focus on Finance and Accounting.
Skills and Areas of Expertise
Rob Baran specializes in connecting challenges to solutions through data-driven approaches. He has expertise in Voice of Customer and User Research, emphasizing the importance of understanding customer needs and feedback. His background also includes experience in Analyst Relations.