Cathy Taylor
About Cathy Taylor
Cathy Taylor is a U.S. Commissioning Editor at WARC, where she has worked since 2019. She has a diverse background in marketing and journalism, having held various roles at organizations such as The Conference Board, Mobile Marketing Association, Adweek, and Blue Heron Research Partners.
Current Role at WARC
Cathy Taylor serves as the U.S. Commissioning Editor at WARC, a position she has held since 2019. In this role, she is responsible for commissioning content focused on marketing best practices and case studies from the U.S. advertising and marketing sectors. Her work involves collaborating with industry professionals to curate relevant and insightful content that supports marketing professionals in their strategic initiatives.
Previous Experience in Marketing and Media
Before her current role at WARC, Cathy Taylor held several positions in the marketing and media sectors. She worked at The Conference Board as a Conference Programmer from 2015 to 2016. Following that, she was a Writer at the Mobile Marketing Association from 2016 to 2019. Additionally, she spent 18 years at Adweek as a Reporter/Editor from 1989 to 2007, and served as a Senior Researcher at Blue Heron Research Partners from 2011 to 2018.
Educational Background
Cathy Taylor studied at Dickinson College, where she earned a Bachelor of Arts degree in English and Latin from 1977 to 1981. Her educational background provided her with a strong foundation in communication and critical analysis, which has been beneficial throughout her career in media and marketing.
High School Education
Cathy Taylor completed her high school education at New Canaan High School, attending from 1973 to 1977. This early education contributed to her development and preparation for her subsequent academic and professional pursuits.