Gregory Grudzinski
About Gregory Grudzinski
Gregory Grudzinski is a Digital Commerce Lead at WARC, with a strong background in digital shelf analytics and management. He has held various leadership roles in analytics and marketing, demonstrating success in project management and strategic decision-making.
Current Role at WARC
Gregory Grudzinski serves as the Digital Commerce Lead at WARC, a position he has held since 2022. He operates within the New York City Metropolitan Area, focusing on digital commerce strategies. In this role, he leverages his expertise in digital shelf analytics and management to drive insights and optimize performance for clients.
Previous Experience in Digital Commerce
Prior to his current role, Gregory worked as a Principal at Independent Consultant from 2017 to 2019 in the Greater New York City Area. He also held the position of Director of Retail Customer Analytics at Information Resources, Inc. from 2005 to 2009. His experience includes significant roles in customer analytics and insights, contributing to his extensive knowledge in digital commerce.
Educational Background
Gregory Grudzinski studied at Sigtunaskolan Humanistiska Läroverket in Sigtuna, Sweden, where he earned an Associate's degree in Business/Commerce. He furthered his education at the State University of New York College at Buffalo, obtaining a Bachelor of Arts in Journalism & Marketing Communications. His educational background supports his expertise in marketing and analytics.
Expertise in Marketing and Analytics
Gregory has a proven track record in utilizing first, second, and third-party data to inform strategic and tactical marketing decisions. He has developed sales playbooks and KPI metrics aimed at enhancing marketing strategies. His experience includes project and account management for Fortune 50 clients, showcasing his ability to drive results in high-stakes environments.
Leadership and Team Development
As an experienced leader and mentor, Gregory focuses on team development, performance, and career advancement. His leadership style emphasizes the importance of nurturing talent and fostering a collaborative work environment, which has contributed to his success in various roles throughout his career.