Alex Kelm
About Alex Kelm
Alex Kelm is a Brand Manager currently working remotely for Warren James, where he develops product and brand strategies. He has a background in fashion and retail management, with previous experience at Target and Saks Fifth Avenue.
Work at Warren James
Alex Kelm has been serving as a Brand Manager at Warren James since 2021. This remote position is based in Austin, Texas. In this role, Alex oversees the development of customized product and brand strategies tailored for specific Warren James properties and content creators. Alex also develops specialized pitch decks aimed at attracting new business and showcasing the capabilities of Warren James. Additionally, Alex efficiently manages multiple accounts with diverse needs and demographics, ensuring that product launches are successful through collaboration with cross-functional teams.
Previous Experience at Target
Prior to joining Warren James, Alex Kelm worked at Target for four years, from 2017 to 2021. During this time, Alex held the position of Marketing Project Manager for Owned Brands and Packaging. In this role, Alex was responsible for overseeing marketing initiatives related to Target's owned brands. Before this, Alex served as a Senior Merchandise Specialist in Kids' Apparel from 2014 to 2016, where responsibilities included managing merchandise and contributing to product assortment strategies.
Educational Background
Alex Kelm studied at The Art Institutes International-Minnesota, earning a Bachelor of Science (B.S.) in Fashion & Retail Management from 2011 to 2013. Prior to this, Alex attended the University of Minnesota Duluth from 2008 to 2010. This educational background provided a foundation in fashion and retail, which has been applied throughout Alex's career in various roles within the industry.
Experience in Retail Management
Alex Kelm has extensive experience in retail management, having worked at Saks Fifth Avenue as a Sales Lead and Visual Lead from 2011 to 2013. In this role, Alex was responsible for leading sales initiatives and visual merchandising strategies. Additionally, Alex served as a Merchandise Management Intern at Saks Fifth Avenue in 2012, gaining valuable experience in merchandise planning and management. Earlier in Alex's career, a position as Key Holder/Sales Lead at Len from 2013 to 2016 further developed retail management skills.
Product Development Oversight
In the role of Brand Manager at Warren James, Alex Kelm oversees the creation of a diverse range of products, including apparel, toys, stationery, backpacks, drinkware, jewelry, and accessories. This responsibility involves collaborating with cross-functional teams and managing web development efforts in partnership with external web developers, ensuring that product launches meet market demands and align with brand strategies.