Amy Liu
About Amy Liu
Amy Liu is the Commercial Director for EMEA at Watchmaker Genomics, with over two decades of experience in the life sciences industry, particularly in sales and product management. She has held various roles, including Commercial Director at Kapa Biosystems and Sales Representative at Anachem Ltd, and has a background in biochemistry from King's College London.
Current Role at Watchmaker Genomics
Amy Liu serves as the Commercial Director for EMEA at Watchmaker Genomics since 2021. In this role, she is responsible for driving sales growth across the genomics product portfolio. Her focus is on expanding the company's market presence and enhancing customer engagement in the life sciences sector. Based in London, England, she leverages her extensive experience in commercial business development to achieve strategic objectives.
Previous Experience at Kapa Biosystems
Prior to her current position, Amy Liu worked as the Commercial Director at Kapa Biosystems from 2014 to 2015. Based in Epsom, Surrey, she contributed to the company's commercial strategies within the life sciences industry. Her tenure at Kapa Biosystems provided her with valuable insights into the genomics market.
Sales and Product Management Background
Amy Liu has a strong background in sales and product management within the life sciences industry. She began her career as a Sales Representative at Anachem Ltd from 2005 to 2007, where she developed foundational skills in customer relations and sales strategies. She then transitioned to a Product Manager role at the same company from 2007 to 2014, overseeing product development and marketing initiatives.
Education and Expertise in Biochemistry
Amy Liu studied at King's College London, where she earned a Bachelor of Applied Science (BASc) in Biochemistry from 1997 to 2000. This educational background has equipped her with a solid understanding of the scientific principles underlying the life sciences and genomics sectors. Her academic training complements her two decades of professional experience in these fields.
Experience in Life Sciences and Clinical Sequencing
With over two decades of experience in the life sciences and clinical sequencing sectors, Amy Liu has developed extensive expertise in commercial business development. Her career reflects a commitment to advancing the field of genomics, where she has played a significant role in driving sales and product strategies across various organizations.