Allaina A.

Senior Search Manager @ Wealthsimple

About Allaina A.

Allaina A. is a Senior Search Manager at Wealthsimple and an Associate Instructor at BrainStation, with extensive experience in performance marketing and account management.

Senior Search Manager at Wealthsimple

Allaina A. currently works as a Senior Search Manager at Wealthsimple. She started this role in 2021 and is based in Toronto, Ontario, Canada. In her position, Allaina leverages her extensive knowledge in search management to enhance Wealthsimple's online presence and improve its search strategies.

Associate Instructor at BrainStation

Since 2021, Allaina A. has also been contributing her expertise as an Associate Instructor at BrainStation in Toronto, Ontario, Canada. Her role involves training and mentoring students in search management, drawing from her rich background in digital marketing and performance marketing.

Performance Marketing at Shopify

Before joining Wealthsimple and BrainStation, Allaina worked at Shopify from 2018 to 2021. In her role in Performance Marketing focusing on Paid Search, she was responsible for creating and optimizing paid search campaigns, aiming to drive traffic and conversions for Shopify's platform.

E-Commerce & Retail Account Supervisor at Catalyst Canada

Allaina served as an Account Supervisor for E-Commerce & Retail at Catalyst Canada from 2016 to 2018. During her tenure, she managed multiple accounts, focusing on maximizing performance and delivering strategic insights to clients within the retail sector.

Content Optimisation Specialist at Axonn Media

Prior to her roles in Canada, Allaina worked as a Content Optimisation Specialist at Axonn Media in London from 2014 to 2015. In this role, she focused on optimizing content to improve search engine rankings and enhance online visibility for clients.

Bachelor's Degree in Marketing with Information System from University of Hertfordshire

Allaina A. earned her Bachelor's degree in Marketing with Information System from the University of Hertfordshire. She attended from 2006 to 2009, equipping herself with foundational knowledge in marketing principles and information systems.

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