Spencer Dixon
About Spencer Dixon
Spencer Dixon is a Senior UX/UI Designer with extensive experience in conversion rate optimization and usability research. He currently works at Weave, where he leads testing initiatives and educates team members on design standards and tools.
Work at Weave
Spencer Dixon has been employed at Weave as a Senior UX/UI Designer since 2020. In this role, he leads the company's testing and conversion rate optimization initiatives. He is responsible for overseeing all aspects of conversion rate optimization, which includes research, validation, experiment development using React/Next.js, analysis, and reporting. Additionally, he educates graphic designers on web standards and tools such as Figma, while also guiding developers on graphic principles and tools in Adobe Creative Cloud.
Previous Experience at ExpertVoice
Before joining Weave, Spencer Dixon worked at ExpertVoice as an Interactive Experience Designer from 2015 to 2020. During his five years there, he contributed to enhancing user experiences and was involved in various design projects. His role included leading conversion rate optimization efforts, which played a significant part in improving the company's digital interactions.
Education and Expertise
Spencer Dixon studied at the University of Utah, where he earned a degree in Multidisciplinary Design from 2013 to 2017. Prior to that, he completed his high school education at Woods Cross High School, graduating with a High School Diploma in 2013. His educational background has equipped him with a diverse skill set in design principles and practices, which he applies in his professional roles.
Background in Web Design
Spencer Dixon has a background in web design, having worked as a Web Content Publisher for The Church of Jesus Christ of Latter-day Saints from 2014 to 2015. In this position, he was responsible for creating and maintaining web content, which provided him with foundational experience in managing digital assets and understanding user engagement.
Achievements in Design Systems
At Weave, Spencer Dixon has pioneered the company's testing and conversion rate optimization processes, establishing a new standard for rigor and results. He has created and maintains an expansive design system and pattern library in Figma, which standardizes the design process and ensures consistency across projects. His work includes conducting usability research studies to evaluate design components and making data-driven recommendations for improvements.