Maeve Mc Quillan
About Maeve Mc Quillan
Maeve McQuillan is a Web Content Lead at Web Summit in Dublin, Ireland, where she has worked since 2020. She has over 10 years of experience in digital publishing, marketing, and events, with a background in AB testing strategy and digital advertising.
Work at Web Summit
Maeve Mc Quillan has been serving as the Web Content Lead at Web Summit since 2020. In this role, she leads the web content team within the marketing and analytics organization. Her responsibilities include developing and implementing content strategies that align with the company's goals. Prior to her current position, she held various roles at Web Summit, including Senior Web Editor and Web Editor, contributing to the organization's digital content initiatives.
Previous Experience
Before joining Web Summit, Maeve Mc Quillan worked at the Higher Education Authority as an Access Policy Officer for seven months in 2016. She also spent two years at BBC in Digital Partnerships, focusing on UK Publishing for BBC Good Food and Top Gear. Additionally, she worked at Google as an Account Strategist in the Google Marketing division from 2011 to 2013, gaining valuable experience in digital advertising and client management.
Education and Expertise
Maeve Mc Quillan holds a Bachelor of Arts in Communication Studies with a specialization in Video Production from Dublin City University, which she completed from 2007 to 2010. She furthered her education with a Master of Science in Marketing at the same institution from 2010 to 2011. Her expertise includes AB testing strategy, digital advertising, UX writing, and UX optimization, contributing to her extensive knowledge in the digital publishing and events industries.
Skills and Competencies
Maeve Mc Quillan possesses a range of skills that enhance her effectiveness in her roles. She is experienced in AB testing strategy and digital advertising, which are crucial for optimizing web content performance. Additionally, her background in client management and editorial strategy supports her leadership in web content development. With over 10 years of experience in the events, information technology, and digital publishing sectors, she has developed a comprehensive skill set that benefits her current position.