Erika Von Borcke
About Erika Von Borcke
Erika Von Borcke is a Senior Vice President at Weber Shandwick, with a background in strategic communication and extensive experience in public relations and brand management. She has worked with notable clients in the food and consumer packaged goods sectors and has held various roles in leading communications firms.
Current Role at Weber Shandwick
Erika Von Borcke currently serves as Senior Vice President at Weber Shandwick, a position she has held since 2022. Based in Chicago, Illinois, she is responsible for leading strategic communication initiatives and managing client relationships. Her role involves overseeing campaigns that resonate with diverse audiences, leveraging her extensive background in consumer engagement.
Previous Experience at Weber Shandwick
Prior to her current role, Erika held several positions at Weber Shandwick, including Vice President from 2019 to 2022 and Director from 2013 to 2018. During her tenure, she developed and executed communication strategies for various clients, enhancing brand visibility and engagement. She also worked as a Senior Account Executive in the Consumer division from 2009 to 2012, where she contributed to significant campaigns.
Education and Expertise
Erika Von Borcke earned her Bachelor of Arts degree in Strategic Communication from Miami University, where she studied from 2004 to 2008. Her education has equipped her with the skills necessary for effective communication and brand management. She possesses retail expertise from her role at Bloomingdale's, which has further informed her understanding of brand positioning in the retail market.
Background in Consumer and Food Sectors
Erika has significant experience in the food and consumer packaged goods sectors. She has worked with major clients such as Mondelez, Unilever, and the National Pork Board, where she led culturally resonant campaigns. Her ability to connect brands with diverse audiences has been a key aspect of her career.
Early Career and Other Roles
Erika's early career includes various roles in public relations and event coordination. She worked as an Assistant Home Manager at Anthropologie for four months in 2008 and served as Chicago Chapter Director & Event Coordinator for Yoga Bear in 2009. Additionally, she held internships at Dix & Eaton and Sal. Oppenheim, gaining foundational experience in public relations.