Heather Mann
About Heather Mann
Heather Mann is a Digital Manager at Weber Shandwick in Glasgow, Scotland, with a focus on paid social media strategies and digital content strategy. She has a diverse background in digital communications and marketing, having worked in various roles across multiple industries.
Work at Weber Shandwick
Heather Mann currently serves as Digital Manager at Weber Shandwick, a role she has held since 2021. Based in Glasgow, Scotland, she is responsible for overseeing digital strategies and initiatives within the organization. Her work focuses on enhancing the digital presence of clients through effective digital marketing techniques.
Education and Expertise
Heather Mann holds a Master of Science (MSc) in International Marketing Management with Digital Marketing from Heriot-Watt University, completed in 2018. She also earned a Bachelor of Science (BSc hons) in Criminology from Northumbria University in 2016. Her academic background supports her specialization in paid social media strategies and digital content strategy, along with expertise in website management and search optimization.
Background
Heather Mann has a diverse professional background, having worked across various sectors including public sector, retail, leisure, sport, and financial services. Prior to her current role, she held positions such as Digital Communications Specialist at Zero Waste Scotland and Creative Content Account Manager at Whitespace. Her early career included roles in hospitality and volunteering, which contributed to her comprehensive skill set.
Previous Work Experience
Before joining Weber Shandwick, Heather Mann gained experience in several roles. She worked as an Influencer Marketing and Social Media Executive at Adwaiz in 2018 and served as an Account Manager at Digital Boutique from 2018 to 2019. Additionally, she held a position as General Manager at Kilted Lobster & Rib-Aye Restaurants in 2017. Her varied roles have equipped her with a broad understanding of digital marketing and communications.
Volunteer Experience
Heather Mann has engaged in various volunteer activities, including a role with See Me in Edinburgh and a volunteer gap year with Project Trust in South Africa. She also volunteered with the Salvation Army Children's Services in Jamaica. These experiences reflect her commitment to community service and her ability to adapt to different environments.