Katie Barbera
About Katie Barbera
Head of Marketing
Katie Barbera currently holds the position of Head of Marketing. She leverages her extensive experience in sales and marketing to lead strategic initiatives and drive marketing campaigns. Her role involves overseeing marketing strategies, directing marketing teams, and ensuring the alignment of marketing efforts with business objectives.
Marketing Leadership Roles
Katie Barbera has held various leadership positions in sales and marketing at prominent companies like General Mills and Ecolab. In these roles, she has been responsible for steering marketing strategies, managing budgets, and developing innovative campaigns. Her leadership is recognized for driving growth and enhancing brand visibility.
International Team Management
Katie has extensive experience in managing international teams during her tenures at General Mills and Ecolab. She effectively led cross-cultural teams, ensuring cohesive operations and collaboration across global markets. Her ability to manage diverse teams reflects her adaptable leadership and strategic thinking.
Marketing Consultant for Startups
Katie served as the principal of a marketing consulting firm dedicated to startups and early-phase companies. In this role, she specialized in developing tailored marketing strategies, executing market analysis, and fostering growth for young businesses. Her consultancy work provided strategic direction crucial for startups navigating competitive landscapes.
Educational Background
Katie Barbera holds a Bachelor of Arts in Business Administration with minors in Anthropology and International Business from the University of Notre Dame. She further advanced her expertise by earning an MBA from the University of Texas at Austin. Her educational background equips her with a blend of business acumen and cultural insight.