Kaleigh Koenig
About Kaleigh Koenig
Kaleigh Koenig is a Demand Generation Marketing Manager at Wellth, where she focuses on enhancing the company's social media presence and content strategy. She holds an MBA from UCLA Anderson School of Management and has a background in sales and guest experience across various companies.
Current Role at Wellth
Kaleigh Koenig serves as the Demand Generation Marketing Manager at Wellth, a position she has held since 2022. In this role, she focuses on enhancing the company's social media presence and following. Kaleigh specializes in content creation that positions Wellth as a thought leader within the industry. Additionally, she has developed and executed a comprehensive event strategy aimed at increasing the company's visibility and engagement in the market.
Previous Experience at Wellth
Prior to her current role, Kaleigh worked at Wellth as an Office Manager from 2018 to 2022. During her four years in this position, she contributed to the operational efficiency of the organization. Her experience in this role laid the groundwork for her current focus on demand generation marketing.
Educational Background
Kaleigh Koenig is pursuing a Master of Business Administration (MBA) at UCLA Anderson School of Management, with her studies spanning from 2024 to 2027. She previously earned a Bachelor of Fine Arts (BFA) in Acting from Texas State University, where she studied from 2013 to 2017. This diverse educational background supports her expertise in brand storytelling and content strategy.
Early Career Experience
Kaleigh began her career in retail, working as a Sales Associate for various companies, including Vans, Levi Strauss & Co., and American Eagle Outfitters. Her experience in customer-facing roles provided her with valuable insights into consumer behavior and brand engagement. Additionally, she worked as a Guest Experience Agent at Avalon Hotel in Beverly Hills, further enhancing her skills in customer service.
Professional Philosophy
Kaleigh advocates for using obstacles as opportunities for professional growth and development. This philosophy reflects her approach to challenges in her career, emphasizing resilience and adaptability in the face of difficulties.