Kristen Do
About Kristen Do
Kristen Do is a Senior Financial Analyst specializing in Marketing & Innovation Finance at The Wendy's Company, where she has worked since 2024. She has a background in financial reporting and marketing finance, with previous roles at Abercrombie & Fitch Co. and EY.
Current Role at Wendy's
Kristen Do serves as a Senior Financial Analyst in the Marketing & Innovation Finance department at The Wendy's Company. She has held this position since 2024, contributing to the company's financial strategies for marketing initiatives. Her role involves conducting strategic financial analysis to support new marketing projects, particularly focusing on breakfast initiatives aimed at driving growth in that segment across the U.S. System.
Previous Experience in Financial Analysis
Prior to her current role, Kristen worked at The Wendy's Company as a Senior Financial Analyst in Financial Reporting from 2022 to 2024. She also gained experience at Abercrombie & Fitch Co. as an Associate Financial Analyst in External Reporting from 2020 to 2022. Her background includes working at EY as an Assurance Staff member from 2018 to 2020, where she developed foundational skills in financial analysis and reporting.
Education and Academic Background
Kristen Do earned a Bachelor of Science in Business Administration with a focus on Accounting from The Ohio State University. Her educational background provides her with a solid foundation in financial principles and practices, which she applies in her professional roles. She completed her secondary education at Green High School.
Experience at EY
Kristen's tenure at EY included multiple roles, starting as an Assurance Intern in 2017 for two months, followed by positions as Assurance Staff from 2018 to 2020, and briefly as Assurance Senior in 2020. This experience equipped her with skills in assurance and financial reporting, contributing to her versatility in financial analysis.
Focus on Breakfast Initiatives
In her current position at Wendy's, Kristen provides analysis and insights specifically aimed at enhancing growth in breakfast initiatives. This focus reflects her ability to align financial analysis with strategic marketing efforts, supporting the company's objectives in the breakfast daypart across the U.S. System.