Sarah Mumm

Sarah Mumm

Sr. Division Marketing Specialist @ Wendy's

About Sarah Mumm

Sarah Mumm is a Senior Division Marketing Specialist at The Wendy's Company, where she has worked since 2022. With over a decade of experience in retail marketing, she has held various roles, including positions at the New England Patriots and Dunkin Brands.

Current Role at Wendy's

Sarah Mumm serves as the Sr. Division Marketing Specialist at The Wendy's Company, a position she has held since 2022. Based in Boston, Massachusetts, she focuses on developing and implementing marketing strategies that enhance brand visibility and customer engagement. Her role involves collaboration with various teams to ensure alignment with corporate objectives and market trends.

Previous Experience in Retail Marketing

Prior to her current role, Sarah Mumm worked at the New England Patriots as a Retail Digital Marketing Associate from 2015 to 2020. In this position, she contributed to digital marketing initiatives that supported the retail operations of the organization. Additionally, she held the role of Field Marketing Manager at Dunkin Brands from 2005 to 2009, where she managed marketing efforts within the field to drive sales and brand loyalty.

Education and Certifications

Sarah Mumm earned a Bachelor of Science in Business Administration from Western New England University, completing her studies from 1989 to 1993. She furthered her education by becoming a Social Media Marketing Trained Practitioner through MarketMotive in 2015. Additionally, she holds a Salesforce Certified Administrator credential, which highlights her expertise in managing the Salesforce platform.

Professional Development and Memberships

Sarah Mumm is an active member of RevGenius and PreSales Collective, both of which she joined in 2021. These memberships reflect her commitment to professional development and networking within the marketing and sales communities. She has also engaged in studies at Trailhead by Salesforce, enhancing her skills in the Salesforce ecosystem.

Skills and Expertise

With over 10 years of experience in the retail industry, Sarah Mumm specializes in innovative marketing strategies. She possesses strong project management skills, particularly in high-stress and ambiguous environments. Known for her exceptional listening and communication abilities, she effectively conveys information both in writing and verbally. Her background includes a proven track record in relationship building and conflict resolution.

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