Steven Derwoed
About Steven Derwoed
Steven Derwoed serves as the VP of Global Design + Construction at The Wendy's Company, where he has worked since 2020. He specializes in creating experiential environments and has extensive experience in sustainable design practices across various sectors, including retail and restaurants.
Current Role at Wendy's
Steven Derwoed serves as the VP Global Design + Construction at The Wendy's Company, a position he has held since 2020. In this role, he leads global design and construction teams across 32 countries, focusing on strategic design development and sales-generating initiatives. His responsibilities include overseeing sustainability and innovative design practices, which encompass both traditional and non-traditional development platforms.
Previous Experience at Wendy's
Prior to his current position, Steven Derwoed worked at The Wendy's Company as VP Global Design from 2019 to 2020. During this year, he was instrumental in shaping the company's design approach. His tenure in this role laid the groundwork for his current responsibilities in design and construction.
Professional Background
Steven Derwoed has a diverse professional background, including significant roles in various companies. He was an Associate Partner and Director of Projects at Grid2 International from 1998 to 2005. He also held multiple positions at Macy's, including SVP of Store Design and Vice President of Vendor Shops and Merchandising Initiatives, from 2011 to 2019. Additionally, he worked at Callison/RYA as Partner and Managing Director from 2006 to 2009, and at Callison as Principal from 2009 to 2011.
Education and Expertise
Steven Derwoed studied Architectural History and Method at the University of London. He also earned a BA in Human Environment and Design from Michigan State University. His expertise lies in creating experiential environments for large format retail projects, specialty stores, and restaurants. He is skilled in product storytelling and integrating technology to enhance consumer engagement and brand differentiation.
Achievements in Design and Sustainability
In his current role at Wendy's, Steven Derwoed is responsible for implementing sustainability and innovative design practices. He has led initiatives that focus on enhancing the consumer experience while ensuring brand differentiation. His work emphasizes the creative integration of technology in design, contributing to the overall strategic goals of the company.