Travis Rehl
About Travis Rehl
Travis Rehl serves as the Marketing and CRM Officer at WesBanco, where he focuses on enhancing client relationships and managing the CRM system. He has a diverse background in customer service, technology, and marketing, with previous roles at WesBanco, The Ohio State University, and the US Navy.
Current Role at WesBanco Bank
Travis Rehl serves as the Marketing and CRM Officer at WesBanco, a position he has held since 2020. In this role, he focuses on enhancing customer relationship management efforts and works closely with vendors to improve CRM initiatives. He also manages the CRM system, ensuring compliance with policies related to the referral and incentive program. Additionally, he promotes the proper usage of the C.O.R.E. System across the organization through training and mentorship.
Previous Experience at WesBanco
Before becoming the Marketing and CRM Officer, Travis Rehl worked at WesBanco as a Bank Teller from 2013 to 2016. During his tenure, he facilitated processes to connect external clients with necessary banking products, emphasizing customer relationship building through onboarding and lead generation. He also held the position of Senior CORE Support and CRM Administrator since 2013, where he assisted sales associates in managing client relationships effectively.
Background in IT and Customer Service
Travis Rehl's professional background includes significant experience in IT and customer service roles. He worked at The Ohio State University as an IT Client Support Services and Inventory Control Specialist Assistant from 2008 to 2012. Prior to that, he was a Customer Service Representative at Blockbuster from 2005 to 2008. His early career included serving as an Electronics Technician in the US Navy from 1996 to 2004.
Educational Qualifications
Travis Rehl holds a Bachelor of Science degree in Marketing/Marketing Management from The Ohio State University - The Max M. Fisher College of Business, which he completed from 2004 to 2012. He also earned an Associate's degree in Radar Communications and Systems Technology from the US NAVSTA ATT/Electronic Technician A School in 1998. He completed his high school education at Licking Heights High School, graduating with a diploma in 1996.
Contributions to Retail Marketing
In his current role, Travis Rehl participates in retail marketing project teams aimed at streamlining banking products to cater to expanding customer demographics. His involvement in these projects reflects his commitment to enhancing the customer experience and aligning banking services with client needs.