Christopher Shibiya
About Christopher Shibiya
Christopher Shibiya serves as the Domain Manager for Digital Engagement and Email Marketing Channel at Western & Southern Financial Group, where he has worked since 2019. He has a background in digital marketing and online research, with previous roles at Ipsos Social Media Exchange and Apex Supply Chain Technologies.
Work at Western & Southern Financial Group
Christopher Shibiya has been serving as the Domain Manager for Digital Engagement and the Email Marketing Channel at Western & Southern Financial Group since 2019. In this role, he adopts a consultative approach to collaborate with business stakeholders and technology teams. His focus is on researching, designing, developing, and implementing email and data solutions that enhance customer experiences.
Previous Experience at Ipsos Social Media Exchange
Prior to his current position, Shibiya worked at Ipsos Social Media Exchange (SMX) in various roles from 2010 to 2014. He started as an Online Community Administrator and progressed to Senior Community Administrator and Operations Manager for Online Research Communities. His tenure at Ipsos involved guiding business units on the value of digital marketing, particularly through email communication.
Experience at Apex Supply Chain Technologies
From 2016 to 2019, Christopher Shibiya held the position of Email Marketing Manager at Apex Supply Chain Technologies, LLC. During this time, he focused on enhancing email marketing strategies and improving customer engagement through effective digital communication.
Education and Expertise
Shibiya studied at Northern Kentucky University, where he earned a Master of Business in Informatics from 2009 to 2010. He also holds a Bachelor of Fine Arts (B.F.A.) in Photography, which he completed from 2002 to 2005. His educational background supports his expertise in digital marketing and data management.
Achievements in Digital Marketing
Throughout his career, Christopher Shibiya has implemented journey and sample automation processes to improve productivity and accuracy. He has utilized Salesforce and Marketing Cloud integration to maintain a single accurate source of truth in data systems and marketing efforts, emphasizing the importance of effective communication and content delivery.