Andria Mullaney
About Andria Mullaney
Andria Mullaney is a Senior Director of Demand Generation with over 19 years of marketing experience, specializing in demand generation, content marketing, and product marketing. She has held various leadership roles at companies such as WeVideo, Blackbaud, and Intuit, and has a strong background in project management and team leadership.
Current Role at WeVideo
Andria Mullaney serves as the Senior Director of Demand Generation at WeVideo. She has been in this position since 2023, working remotely from Nashville, Tennessee. In her role, she focuses on developing and executing strategies that drive demand and enhance the company's marketing efforts.
Previous Experience in Marketing
Mullaney has over 19 years of experience in marketing, having held various roles in notable companies. She worked at Blackbaud in multiple capacities, including Senior Partner Program Manager and Senior Demand Generation Manager. Her tenure at Intuit included roles such as Senior Channel Marketing Manager and Senior Communications Manager. Additionally, she was Head of Product Marketing at Levelset and Procore Technologies, showcasing her expertise in product marketing.
Educational Background
Andria Mullaney studied at the American School of Paris and later attended the University of Arizona. Her educational background has contributed to her extensive knowledge and skills in marketing, enabling her to excel in various roles throughout her career.
Specializations and Skills
Mullaney specializes in demand generation, content marketing, and product marketing. She is skilled in project management, process improvement, and team leadership. Her expertise extends to digital marketing, email marketing, brand strategy, event marketing, and web strategy, making her a versatile marketing professional.
Career Timeline
Throughout her career, Mullaney has held several significant positions. She worked at Fidelity National Information Services Ltd as Marketing Manager and at SGI as Public Relations Coordinator. Her career includes roles at The Enrollment Management Association, where she was Director of Strategic Planning and Director of Marketing, further demonstrating her leadership in marketing strategy.