Vėja Mačiukaitė
About Vėja Mačiukaitė
Vėja Mačiukaitė serves as a Partnerships Development Executive at Whatagraph, where she specializes in creating digital marketing reports and optimizing ROI reporting for media agencies. She has a background in retail management and holds a Bachelor's degree in Italian philology and French language from Vilnius University.
Work at Whatagraph
Vėja Mačiukaitė has been serving as a Partnerships Development Executive at Whatagraph since 2021. In this role, she focuses on developing strategic partnerships that enhance the company's offerings in digital marketing reporting. Based in Vilnius, Lithuania, she has contributed to the company's mission of providing comprehensive marketing insights through data integration from various channels.
Previous Experience at Apranga Group
Prior to her current position, Vėja Mačiukaitė worked at Apranga Group, where she held two roles. She served as a Store Second Manager from 2020 to 2021, overseeing store operations and assisting in management tasks. Before that, she was a Sales Assistant from 2018 to 2020, where she gained experience in customer service and retail operations. Both roles were based in Vilnius, Lithuania.
Education and Expertise
Vėja Mačiukaitė holds a Bachelor's degree in Italian philology and French language from Vilniaus universitetas, completed between 2015 and 2020. She also participated in Erasmus studies at Università Cattolica del Sacro Cuore in 2017 and Università Ca' Foscari Venezia in 2018, each lasting 11 months. Her education has equipped her with skills in visualizing marketing data and creating comprehensive digital marketing reports.
Specialization in Digital Marketing Reports
Vėja Mačiukaitė specializes in creating comprehensive digital marketing reports that integrate data from multiple channels. Her expertise lies in visualizing marketing data to provide strategic insights for brands. She focuses on optimizing the reporting of ROI for media agencies, which enhances their decision-making processes and improves overall marketing effectiveness.