Aaron Lahman
About Aaron Lahman
Aaron Lahman is a Digital Marketing Manager based in the Columbus, Ohio Metropolitan Area, currently working at White Castle since 2016. He has a background in graphic design and analytics, with previous experience at Elmer's Products, Inc.
Current Role at White Castle
Aaron Lahman serves as the Digital Marketing Manager at White Castle, a position he has held since 2016. Based in the Columbus, Ohio Metropolitan Area, he has contributed to the company's digital marketing strategies for eight years. His role involves overseeing digital campaigns and enhancing the brand's online presence within the competitive restaurant industry.
Previous Experience at Elmer's Products, Inc.
Prior to his current role, Aaron Lahman worked at Elmer's Products, Inc. in various capacities. He began as a Graphic Designer from 2007 to 2013, where he developed foundational skills in design. He then advanced to the role of Graphic + Digital Design Specialist from 2014 to 2015, followed by a position as Digital Design + Analytics Manager from 2015 to 2016. His tenure at Elmer's Products provided him with valuable experience in digital design and analytics.
Education and Expertise
Aaron Lahman holds a Master’s Degree in Marketing & Communication from Franklin University, which he completed from 2013 to 2014. He also earned a Bachelor of Arts in Graphic Design and Photography from Otterbein University, studying from 2003 to 2007. His educational background supports his expertise in digital marketing and design, enabling him to effectively bridge creativity and marketing strategies.
Industry Experience
Aaron Lahman has extensive experience in both the Consumer Packaged Goods (CPG) and Restaurant industries. His diverse background allows him to apply marketing principles across different sectors, enhancing his ability to create effective digital marketing campaigns. This experience is complemented by his creative skills, which play a crucial role in his approach to digital marketing.