Michael Hicks
About Michael Hicks
Michael Hicks serves as the Marketing Manager at Wickes, a position he has held since 2020. With a background in e-commerce and category management, he specializes in developing trade marketing strategies and copywriting across various formats.
Work at Wickes
Michael Hicks has been employed at Wickes since 2016, holding various positions that showcase his expertise in marketing and e-commerce. He currently serves as the Marketing Manager, a role he has held since 2020. Prior to this, he worked as an E-commerce Merchandiser for nine months in 2019, and as a Category Assistant in Marketing & Commercial from 2016 to 2018. His earlier roles at Wickes include Assistant Merchandiser and Fork Lift Driver, demonstrating a diverse background within the company.
Education and Expertise
Michael Hicks studied at Woking College, where he achieved A Levels in English Language and Physical Education from 2006 to 2008. His educational background has contributed to his skills in copywriting and marketing communications. He specializes in creating content for various formats, including radio ads, web copy, and social media posts, ensuring effective messaging across multiple channels.
Background
Michael Hicks began his career at Wickes as a Fork Lift Driver, a position he held from 2007 to 2012. He transitioned to roles with increasing responsibility, including Stock Administrator & Team Leader, and later as Assistant Merchandiser. His extensive experience at Wickes has provided him with a comprehensive understanding of the retail and marketing sectors.
Achievements
In his current role as Marketing Manager, Michael Hicks has developed and managed trade marketing communications strategies. He has collaborated with various teams to align content with business objectives. Additionally, he has led marketing efforts for high-profile sponsorships, including Sky Sports' coverage of PDC tournaments and The Dave Berry Breakfast Show on Absolute Radio. His work ensures consistent messaging and tone of voice across multiple channels.