Lisa Bell, Csw, Wset 3
About Lisa Bell, Csw, Wset 3
Lisa Bell is an Organic Channel Expert and Regional Sales professional with over 30 years of experience in marketing communications and business consulting, particularly in the Natural and Organic sector. She has achieved multiple certifications in wine education and has a background as a professional singer and songwriter.
Work at Winc
Lisa Bell serves as the Organic Channel Expert & Regional Sales at Winc, a position she has held since 2021. In this role, she focuses on developing and promoting organic wine channels, leveraging her extensive experience in the natural and organic sectors. Her work contributes to the growth and visibility of organic products within the wine industry.
Education and Expertise
Lisa Bell has pursued extensive education in wine and communications. She achieved the WSET Level 2 Certification in 2016 and the WSET Level 3 Wines, enhancing her expertise in wine stewardship and sommelier practices. Additionally, she studied at the University of Missouri-Kansas City, earning a Bachelor of Arts in Communications from 1984 to 1988. She is also a Certified Specialist of Wine (CSW), having completed her studies at the Society of Wine Educators in 2018.
Background in Marketing and Sales
With over 30 years of experience in marketing communications and business consulting, Lisa Bell has dedicated 24 years to the Natural, Organic, and LOHAS sectors. She worked at Natural Merchants, Inc. as Marketing Director and Regional Sales Manager from 2007 to 2021, where she developed marketing strategies and managed sales operations. She also served as the Natural & Organic Program Manager at The Boulder Innovation Center from 2008 to 2010.
Experience in Music and Event Production
In addition to her work in the wine industry, Lisa Bell has been a professional singer/songwriter and recording artist since 2001. She performs both nationally and internationally, showcasing her musical talents. Furthermore, she is involved in festival promotion and event production for various arts organizations, contributing to the cultural landscape in her community.