Lucia Lanci

Director Of Client Success | Account Management @ Wishpond

About Lucia Lanci

Lucia Lanci serves as the Director of Client Success and Account Management at Wishpond, where she has worked since 2019. She has a background in Business Economics and has held various roles at Wishpond, including Marketing Strategist and Head of Technical Support, while leading a diverse team focused on client relationships and retention strategies.

Current Role at Wishpond

Lucia Lanci serves as the Director of Client Success and Account Management at Wishpond. She has held this position since 2019, contributing to the company's focus on client retention and growth strategies. In her role, she leads a diverse team that includes project managers, SEO experts, copywriters, and ad managers. Her responsibilities include building and expanding relationships with existing clients, ensuring their needs are met and fostering long-term partnerships.

Previous Positions at Wishpond

Lucia Lanci has held multiple roles at Wishpond prior to her current position. She worked as a Software Quality Assurance professional from 2016 to 2018 and as a Marketing Strategist from 2018 to 2019. Additionally, she served as a Project Manager for a brief period in 2018 and as the Head of Technical Support from 2013 to 2016. Her varied experiences within the company have provided her with a comprehensive understanding of client needs and operational processes.

Educational Background

Lucia Lanci has a solid educational foundation in business and management. She studied Business Economics at Karl Franzens Universität Graz from 2009 to 2013. Additionally, she pursued Business Management at NCC Connecticut for one year in 2008-2009 and studied Business, Management, Marketing, and related support services at Fairfield University from 2007 to 2009. She also studied the Russian language during her time at Karl Franzens University Graz.

Achievements in Client Success

In her role at Wishpond, Lucia Lanci has developed structural processes that significantly reduced client churn. Her focus on client success and relationship management has contributed to the overall effectiveness of the company's client retention strategies. By leading a diverse team, she has implemented initiatives aimed at enhancing client satisfaction and fostering growth.

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