Ralph La Penta

Account Executive @ Wishpond

About Ralph La Penta

Ralph La Penta is an Account Executive with extensive experience in sales and business development, currently working at Wishpond. He has a background in Direct Mail Media service markets and has held various roles in sales, including positions at NBS, Klient, and Questica.

Work at Wishpond

Ralph La Penta currently serves as an Account Executive at Wishpond, a company listed on the TSX Venture Exchange under the ticker WISH. He has been in this role since 2023, working remotely from the Greater Toronto Area, Ontario, Canada. In this position, he focuses on elevating sales pipelines, managing the process from lead creation to closing deals.

Previous Experience at NBS

Before joining Wishpond, Ralph La Penta worked as a Business Development Executive at NBS from 2022 to 2023. His role involved developing new business opportunities in the Greater Toronto Area, Canada, while working remotely. His experience at NBS contributed to his skills in penetrating new markets, particularly in Direct Mail Media services.

Career at Klient

Ralph La Penta held the position of Sales Director at Klient from 2015 to 2021. During his six years in this role, he was based in Laval, Quebec, Canada. His responsibilities included overseeing sales strategies and driving revenue growth for the company.

Experience at Questica

In 2022, Ralph La Penta briefly worked as a Senior Account Executive at Questica for a period of two months. This role added to his extensive experience in sales and account management within the software sector.

Education and Expertise

Ralph La Penta holds a Bachelor’s Degree from Western University and a Diploma in International Business from Seneca Polytechnic. His educational background supports his expertise in sales, particularly in creating sales opportunities for new SaaS products, including those launched on the Salesforce AppExchange.

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