Zoe Morin
About Zoe Morin
Zoe Morin is the Vice President of Marketing at WorkStep, where she focuses on enhancing customer experiences and developing integrated marketing plans. With a background in product marketing and customer experience, she has held various leadership roles in notable companies across the Greater Boston Area.
Current Role at WorkStep
Zoe Morin currently serves as the Vice President of Marketing at WorkStep, a position she has held since 2022. In this role, she focuses on developing integrated marketing strategies that enhance customer engagement and product differentiation. Her expertise in data-driven storytelling contributes to the company's mission and elevates customer experiences across various marketing channels.
Previous Experience at Workable
Zoe Morin has extensive experience at Workable, where she held multiple roles. She was the Senior Vice President of Marketing for four months in 2022 and previously served as the Vice President of Product Marketing from 2018 to 2022. Additionally, she worked as the Director of Account Management for one year in 2018 and briefly as the Vice President of Account Management for two months in 2018. Her time at Workable involved leading go-to-market initiatives and improving sales team performance.
Background in Marketing and Insights
Zoe Morin has a diverse background in marketing and client insights. She worked at comScore, Inc. as the Manager of Client Insights for one year and held a position at Millward Brown Digital as a Senior Associate and Sales Manager. Her roles involved creating compelling narratives and leveraging data to enhance customer experiences and product offerings.
Educational Qualifications
Zoe Morin holds a Bachelor's degree in Television and a Bachelor's degree in History from Boston University, where she studied from 2006 to 2010. She also earned a Master's degree in Television Management from Drexel University, completing her studies in 2012. Her educational background supports her expertise in marketing and storytelling.