Kwabena Asiedu
About Kwabena Asiedu
Kwabena Asiedu is the Sales Manager Mid Market EMEA at WP Engine, with a background in business development and marketing.
Current Role at WP Engine
Kwabena Asiedu currently holds the position of Sales Manager Mid Market EMEA at WP Engine. His role involves overseeing sales activities and driving growth within the mid-market segment across Europe, the Middle East, and Africa. His responsibilities include managing client relationships, developing sales strategies, and achieving sales targets.
Previous Sales Management Roles at WP Engine
Before becoming the Sales Manager Mid Market EMEA, Kwabena served as the Sales Manager for the Nordic & Israel region at WP Engine. In this role, he was responsible for enhancing market penetration and sales growth in these specific regions between 2022 and 2023.
Key Enterprise Account Executive Experience
From 2020 to 2022, Kwabena Asiedu worked as a Key Enterprise Account Executive at WP Engine in London, England. During this period, his focus was on managing high-value enterprise clients. His role involved creating tailored solutions to meet client needs, driving sales growth, and maintaining strong customer relationships.
Business Development at IIJ Europe
Kwabena gained substantial business development experience while working at IIJ Europe as a Senior Business Development Executive from 2016 to 2018. Based in London, United Kingdom, he was responsible for identifying new business opportunities, managing client engagements, and expanding the company’s market presence.
Educational Background
Kwabena Asiedu holds a Master of Business Administration (MBA) from Imperial College Business School. Additionally, he earned a Diploma in Marketing from CIM | The Chartered Institute of Marketing, having studied from 2021 to 2022. He also studied at the University of Stirling, which contributed to his strong foundation in marketing.
Professional Strengths
Kwabena possesses a unique combination of analytical, learner, belief, individualization, and arranger strengths, as identified by the StrengthsFinder assessment. These strengths underpin his professional approach, enabling him to excel in strategic thinking, personalized client engagement, and effective project management.