Sheila Roche
About Sheila Roche
Sheila Roche is a Co-Founder and Partner at WRTHY and currently serves as Co-Chair of the Human Rights Watch Chicago Committee. With extensive experience in management and advocacy, she has worked with notable organizations such as (RED) and Principle Management, contributing to various initiatives aimed at social change.
Work at WRTHY
Sheila Roche is a Co-Founder and Partner at WRTHY, a role she has held since 2016. WRTHY operates in New York and Chicago, focusing on innovative strategies and solutions in various sectors. Her involvement in WRTHY reflects her commitment to leveraging her extensive experience in management and consultancy to drive impactful initiatives.
Current Roles and Responsibilities
Sheila Roche serves as Co-Chair of the Human Rights Watch Chicago Committee, where she engages in advocacy and awareness efforts related to human rights issues. Additionally, she is a member of the Advisory Board for The Elevate Prize and sits on the board of The Carol Shield Prize for Fiction. These roles highlight her dedication to social causes and the arts.
Career at Principle Management
Sheila Roche worked at Principle Management for a total of 17 years, initially as a Management Associate from 1987 to 1997 and later as Managing Director from 1997 to 2004. During her tenure, she contributed to the management of high-profile clients, including U2 and PJ Harvey, and played a significant role in shaping the company's strategic direction.
Experience with (RED) and Advocacy
Since 2005, Sheila Roche has been a Creative and Communications Consultant for (RED), where she has led major campaigns to combat AIDS in Africa. She co-produced The Lazarus Effect documentary and was instrumental in initiatives such as Bono’s guest editorship of Vanity Fair and record-setting auctions. Her work has focused on harnessing the power of talent and business to drive social change.
Consultancy and Strategic Initiatives
Sheila Roche co-founded Hive, a strategic consultancy aimed at developing new funding models and advocacy campaigns. Her expertise in consultancy has allowed her to work with various organizations, including the Global Fund to Fight AIDS, Tuberculosis and Malaria, where she remains a creative consultant. Her efforts in this area emphasize her commitment to innovative solutions in philanthropy and advocacy.