Matthew Smith
About Matthew Smith
Matthew Smith serves as the Sales Director at Wyld, where he has worked since 2021, focusing on the Arizona and Nevada markets. With over 10 years of management experience, including 7 years in the cannabis industry, he has a proven track record in brand and product launches.
Work at Wyld
Matthew Smith has served as the Sales Director at Wyld since 2021. In this role, he has focused on expanding the company's market presence in Arizona and Nevada. His responsibilities include overseeing sales strategies, managing client relationships, and driving revenue growth. Smith's experience in the cannabis industry has contributed to his effectiveness in this position, where he has been instrumental in supporting the growth of the cannabis sector in these states.
Previous Experience in Cannabis Sales
Before joining Wyld, Matthew Smith worked at Cresco Labs as the Arizona Sales Manager from 2019 to 2021. In this role, he was responsible for managing sales operations and developing strategies to enhance market penetration in Arizona. His tenure at Cresco Labs allowed him to gain valuable insights into the cannabis industry, further solidifying his expertise in sales management within this sector.
Background in Sales Management
Matthew Smith has over 10 years of management experience, including roles outside the cannabis industry. He worked at Penske Truck Leasing as a Sales & Operations Manager for five months in 2014 and at Avis Budget Group as a Sales & Operations Manager from 2008 to 2011. These positions provided him with a solid foundation in sales operations and team management, which he later applied to his roles in the cannabis industry.
Education and Expertise
Matthew Smith studied at the University of Central Florida, where he earned two Bachelor of Arts degrees in Business Administration and Management, as well as Interpersonal/Organizational Communication, from 2011 to 2013. His educational background has equipped him with essential skills in management and communication, which are critical in his current role as Sales Director at Wyld.
Achievements in Brand Launching
Throughout his career, Matthew Smith has demonstrated a strong background in launching brands and products in both regional and national markets. His experience in the cannabis industry, combined with his management roles in other sectors, has enabled him to effectively introduce new products and drive brand awareness, particularly in the competitive landscape of cannabis sales.