Athena B.

Senior Coordinator Enterprise Marketing @ Wynn Resorts

About Athena B.

Athena B. is a Senior Coordinator in Enterprise Marketing at Wynn Resorts, with over twenty years of experience in the gaming industry. She has held various marketing roles at several casinos in Las Vegas and California, focusing on personalized guest experiences.

Current Role at Wynn Resorts

Athena B. currently serves as the Senior Coordinator for Enterprise Marketing at Wynn Resorts. She has held this position since 2022, contributing to marketing strategies that enhance guest engagement and brand visibility. Her role involves coordinating various marketing initiatives aimed at improving the overall guest experience at the resort.

Previous Experience at Wynn Resorts

Athena B. previously worked at Wynn Resorts as a Marketing Coordinator from 2019 to 2022. In this role, she focused on developing marketing campaigns and initiatives that promoted the resort's offerings. Additionally, she served as an Enterprise Marketing - Account Merge Representative from 2017 to 2019, where she worked on integrating marketing accounts to streamline guest interactions.

Experience in the Gaming Industry

With over twenty years of experience in the gaming industry, Athena B. has held various positions that emphasize personalized guest experiences. Her career includes roles at Station Casinos as a Slot Marketing Representative and at Binion's Gambling Hall as part of the Promotions Team. She has consistently focused on understanding guest preferences to enhance their experiences.

Career Background

Athena B.'s career began in the gaming sector at San Manuel Casino, where she worked as a Bingo Inventory/Office Clerk from 1993 to 2000. She has since held multiple roles across different establishments, including Excalibur Hotel & Casino and Sam Ash Music Stores. Her diverse background has provided her with a comprehensive understanding of guest relations and marketing strategies.

Advocacy for Guest Experience

Athena B. advocates for creating memorable experiences for guests by learning from their unique interactions. She emphasizes the importance of understanding individual preferences to enhance future visits. This approach reflects her commitment to improving guest satisfaction and loyalty within the gaming industry.

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