Mohamed Lotfy
About Mohamed Lotfy
Mohamed Lotfy serves as the General Manager at Xceed in Casablanca, Morocco, where he has worked since 2004. He focuses on strategic planning, financial management, and enhancing management effectiveness through training and development programs.
Work at Xceed
Mohamed Lotfy has served as the General Manager at Xceed since 2004, marking a 20-year tenure in Casablanca, Morocco. In this role, he develops strategic plans by analyzing technological and financial opportunities. He presents assumptions and recommends objectives to enhance the company's performance. Lotfy coordinates responses to RFPs and negotiates client business needs, which contributes to strategic business reviews and financial negotiations. He is responsible for the overall profit and loss (P&L), budget, and financial goals for the Morocco site, ensuring alignment with the company's objectives.
Education and Expertise
Mohamed Lotfy holds a Bachelor's degree in Mass Communication & Informatics, specializing in public relations, advertising, and applied communication. He has also studied at COPC, where he focused on Customer Service Provider (CSPs 5.0) and achieved the status of Registered Coordinator. Additionally, he studied at the French Embassy in Cairo, obtaining a French Alliance Diplomat certification in public relations and communication. Since 2012, he has been pursuing an Advanced Management Program at the Future Generation Foundation.
Background
Before joining Xceed, Mohamed Lotfy worked as a Customer Service Representative at Mobinil in Cairo, Egypt, from 2003 to 2004. His experience in customer service has contributed to his understanding of client needs and expectations, which he leverages in his current role. Lotfy's background in communication and management has equipped him with the skills necessary to build the company's image through collaboration with customers, government entities, community organizations, and employees.
Achievements
During his tenure at Xceed, Mohamed Lotfy has played a significant role in increasing profitability by more than 15% through strategic financial management and revenue growth initiatives. He enhances management effectiveness by implementing comprehensive training, coaching, and development programs for managers. Additionally, he contributes to generating additional revenue streams by expanding accounts with existing clients, demonstrating his commitment to the company's growth and success.