Melissa Bach
About Melissa Bach
Melissa Bach serves as the Director of Public Relations at XO Group Inc., where she has worked since 2015. She has extensive experience in public relations, having held various roles at XO Group Inc. and previously at Coburn Communication.
Current Role at XO Group Inc.
Melissa Bach serves as the Director of Public Relations at XO Group Inc., a position she has held since 2015. In this role, she oversees the company's public relations strategies and initiatives. Her responsibilities include managing media relations, developing communication plans, and enhancing the company's public image. With nearly a decade of experience in this position, she plays a crucial role in shaping the narrative around the brand.
Previous Experience at XO Group Inc.
Prior to her current role, Melissa Bach worked at XO Group Inc. as a Senior Public Relations Manager from 2014 to 2015 and as a Public Relations Manager from 2011 to 2014. During her tenure, she contributed to various public relations campaigns and initiatives that supported the company's growth and visibility in the market.
Experience at Coburn Communication
Before joining XO Group Inc., Melissa Bach worked as an Account Executive at Coburn Communication from 2007 to 2011 in New York, NY. In this capacity, she managed client accounts, developed communication strategies, and executed public relations campaigns, gaining valuable experience in the industry.
Educational Background
Melissa Bach studied at Quinnipiac University, where she earned a Bachelor of Arts (B.A.) in Public Relations from 2003 to 2007. She also attended Bond University in 2005, focusing on Communications. Her educational background provided her with foundational knowledge and skills applicable to her career in public relations.
Current Role at The Knot Worldwide
In addition to her role at XO Group Inc., Melissa Bach has been serving as the Senior Director of Communications at The Knot Worldwide since 2018. In this position, she is responsible for overseeing the company's communication strategies and public relations efforts, further expanding her influence in the industry.