Ruth B.
About Ruth B.
Ruth B. serves as the Senior Director of Marketing at XPLM Solution GmbH, where she oversees strategic orientation and global campaign planning. With a background in International Management and Marketing Management, she has accumulated extensive experience in marketing roles across various companies, including adidas and SAP.
Current Role at XPLM Solution GmbH
Ruth B. currently serves as the Senior Director of Marketing at XPLM Solution GmbH, a position she has held since 2023. In this role, she is responsible for the strategic orientation and global campaign planning. She acts as an interface between marketing, product management, and sales, ensuring alignment and effective communication across departments.
Previous Experience at XPLM Solution GmbH
Ruth B. has extensive experience at XPLM Solution GmbH, having worked in various capacities since 2013. She began as a Marketing & Sales Assistant, then progressed to Marketing & Sales Administration Manager from 2014 to 2017. Following that, she served as Director of Marketing from 2017 to 2022, and as Director of Marketing & Communications from 2022 to 2023.
Educational Background
Ruth B. holds a Bachelor of Science in International Management from Hochschule Karlsruhe - Technik und Wirtschaft, where she studied from 2008 to 2012. She furthered her education with a Master's degree in Marketing Management from La Trobe University, completing her studies from 2012 to 2013.
Professional Experience in Marketing
Ruth B. has a diverse background in marketing, having worked with several organizations. She was a Freelancer at pro event live-communication GmbH from 2010 to 2012 and completed internships at adidas group - cip trademarketing GmbH and Robert Bosch (South East Asia). Additionally, she gained experience as a Thesis Student and Working Student at SAP.
Passion for Sports and Outdoor Activities
Ruth B. has a strong passion for sports, particularly basketball. She enjoys outdoor activities and exploring new cultures, which reflects her dynamic personality and interests outside of her professional commitments.