Laura Caines
About Laura Caines
Laura Caines is a Content Strategist at Xyleme, Inc. and a Marketing Manager at Cisco, with over 17 years of experience in content creation and project management across various company environments.
Work at Xyleme
Laura Caines has been employed at Xyleme, Inc. as a Content Strategist since 2014. In her role, she focuses on developing content strategies that enhance organizational effectiveness. Her work involves creating engaging content that prevents consumer boredom and overload, ensuring that the information is clear and directed.
Work at Cisco
Since 2017, Laura Caines has served as a Marketing Manager for Stealthwatch Customer Success within Cisco Security. Working remotely from Alpharetta, GA, she has contributed to the company's marketing efforts, leveraging her extensive experience in both large and small company environments to manage projects effectively.
Education and Expertise
Laura Caines studied at Eastern Michigan University, where she earned a Bachelor of Science degree in Sociology-Industrial from 1998 to 2004. She is currently pursuing a Master of Arts in Industrial Sociology at the same institution. Her expertise includes Learning Content Management Systems and the ADDIE model for design and development.
Background
Laura Caines has a diverse professional background, having worked in various environments with differing project budgets. She possesses a strong foundation in technical writing, which includes creating program support materials, job aids, pamphlets, and user guides. Her experience allows her to manage projects effectively across different organizational contexts.
Achievements in Content Strategy
Throughout her career, Laura Caines has developed content strategy programs that have significantly enhanced organizational effectiveness for her clients. Her specialization in creating engaging content has proven beneficial in addressing consumer engagement challenges.