Christine Yu Tung Hsu
About Christine Yu Tung Hsu
Christine Yu Tung Hsu is a Research Associate at the Yale Program on Stakeholder Innovation and Management and a Venture Associate at the Tsai Center for Innovative Thinking at Yale, both positions held since 2023. She has a diverse background in marketing and management, with previous roles at Ogilvy and McKinsey & Company, and holds an MBA from Yale School of Management.
Current Role at Yale University
Christine Yu Tung Hsu serves as a Research Associate in the Yale Program on Stakeholder Innovation and Management. She has held this position since 2023. In addition to her research role, she is also a Venture Associate at the Tsai Center for Innovative Thinking at Yale (Tsai CITY), where she has been working for one year. Her current positions involve engaging with innovative management practices and stakeholder engagement strategies.
Professional Experience at Ogilvy
Christine has extensive experience at Ogilvy, where she held multiple roles. She worked as an Experience Director for one month in 2022. Prior to that, she served as the Associate Director of Customer Engagement & Commerce from 2021 to 2022 for one year. Additionally, she was a Planning Manager of Connection Planning & Performance Marketing from 2019 to 2021, and a Planner in the same department from 2017 to 2019. Her roles at Ogilvy focused on enhancing customer engagement and performance marketing strategies.
Experience at McKinsey & Company
In 2023, Christine worked as a Summer Associate at McKinsey & Company in Chicago, Illinois, for a duration of two months. This role provided her with exposure to consulting practices and strategic management within a leading global firm.
Educational Background
Christine studied at the Yale School of Management, where she is pursuing a Master of Business Administration (MBA) from 2022 to 2024. She also holds a Bachelor of Business Administration (BBA) from National Taipei University, which she completed from 2010 to 2015. Her educational background supports her expertise in business management and stakeholder innovation.
Entrepreneurial Experience
Christine co-founded Ledger Now, where she served as Chief Marketing Officer for five months in 2017. This role involved overseeing marketing strategies and initiatives for the startup, contributing to her diverse professional experience in both corporate and entrepreneurial settings.