Daniela Czerwinski
About Daniela Czerwinski
Daniela Czerwinski serves as the Director of Marketing & Communications at Yale University, where she oversees marketing tasks and leads an internal marketing committee. She holds a B.S. in Marketing Communications & Advertising and an M.B.A., and has previous experience in various marketing roles.
Work at Yale University
Daniela Czerwinski has served as the Director of Marketing & Communications at Yale University since 2010. In this role, she oversees marketing communications tasks, ensuring strategic alignment across the university. She leads an internal marketing committee that focuses on developing creative marketing campaigns and enhancing communication efforts within the department. Czerwinski tracks and analyzes the performance and effectiveness of marketing initiatives to inform future strategies. She is responsible for producing a variety of multimedia content, including newsletters, presentations, websites, blogs, social media posts, target emails, press releases, and videos for the department and university partners.
Education and Expertise
Daniela Czerwinski holds a Bachelor of Science (B.S.) in Marketing Communications & Advertising from Western New England University, which she completed from 2002 to 2006. She furthered her education by obtaining a Master of Business Administration (M.B.A.) from the same institution, graduating in 2012. Additionally, she participated in Leadership Greater New Haven and the Greater New Haven Chamber of Commerce from 2013 to 2014, enhancing her leadership and business acumen.
Professional Background
Before her tenure at Yale University, Daniela Czerwinski held several positions in marketing and communications. She worked as a Marketing Communications Coordinator at Robinson & Cole LLP from 2007 to 2010. Prior to that, she served as an Office Manager at the Royal Bank of Scotland for one year in 2006 to 2007. Czerwinski began her career as a Public Relations Intern at LEGO Group in 2005, where she worked for three months.
Leadership in Marketing Communications
In her current role at Yale University, Daniela Czerwinski leads an internal marketing committee that is dedicated to developing innovative marketing campaigns. She ensures that all messaging and visuals are brand compliant and consistent in tone, style, and voice. Her leadership in marketing communications is characterized by a focus on strategic alignment and effective communication within the department.