Michelle Branche
About Michelle Branche
Michelle Branche serves as the Director of Operations at YMCA of South Florida, where she has worked since 2022. She has extensive experience in aquatics management and member engagement, having held various leadership roles at multiple YMCA locations and other organizations.
Current Role at YMCA of South Florida
Michelle Branche serves as the Director of Operations at YMCA of South Florida, a position she has held since 2022. In this role, she focuses on implementing operational strategies that enhance efficiency and improve service delivery. Her leadership is aimed at optimizing the overall member experience and ensuring the organization meets its operational goals.
Previous Experience at Hockomock Area YMCA
Prior to her current role, Michelle Branche worked at Hockomock Area YMCA in various capacities. She served as Senior Member Experience Director from 2013 to 2017, where she developed and led programs that enhanced member engagement and satisfaction. She briefly held the position of Senior Program Director in 2017 for four months, contributing to program development in Franklin, Massachusetts.
Background in Aquatics Management
Michelle Branche has a strong background in aquatics management, having worked as both Aquatics Director and Regional Aquatics Director at Capital District YMCA from 2011 to 2013. In these roles, she was responsible for overseeing aquatics programs and ensuring safety and quality in aquatic services across multiple locations in East Greenbush and Troy, New York.
Education and Training
Michelle Branche studied at Springfield College, where she earned a Bachelor of Applied Science (B.A.Sc.) in Physical Education Teaching and Coaching from 2004 to 2008. Additionally, she attended the Connecticut Center for Massage Therapy-Newington, achieving a certification in Massage Therapy/Therapeutic Massage from 2011 to 2012.
Experience in Fitness and Customer Service
In addition to her roles in aquatics and operations, Michelle Branche has experience in fitness management and customer service. She served as Fitness Director at Youfit Health Clubs from 2018 to 2019 and worked as a Customer Service Representative at Sansone Air Conditioning for eight months in 2018. These roles contributed to her diverse skill set in member engagement and service delivery.