Emma Fried, MBA
About Emma Fried, MBA
Emma Fried is an Enterprise Client Success Manager at Yotpo, where she has worked since 2021. She holds an MBA and has diverse experience in marketing, product management, and client success across both corporate and startup environments in the United States and Israel.
Current Role at Yotpo
Emma Fried serves as an Enterprise Client Success Manager at Yotpo, a position she has held since 2021. In this role, she oversees larger and more complex clients, leveraging her expertise in client success management. Emma initially joined Yotpo as a Customer Success Manager in 2020, where she focused on enhancing client relationships and ensuring satisfaction with the company's services. Her transition to the enterprise level reflects her growing responsibilities and her ability to manage client success on a global scale.
Previous Experience at Yotpo
Before her current role, Emma Fried worked at Yotpo as a Client Success Manager from 2020 to 2021. During this time, she developed strategies to improve client engagement and retention. Her experience at Yotpo contributed to her understanding of client needs and the importance of tailored solutions in the tech industry.
Education and Expertise
Emma Fried holds a Master of Business Administration (MBA) from Tel Aviv University, where she studied Business Administration and Management from 2018 to 2019. She also earned a Bachelor of Arts (BA) in Journalism/Mass Communications and International Relations from Lehigh University, completing her studies from 2012 to 2016. Her educational background equips her with a strong foundation in both business and communication, essential for her roles in client success and product management.
Professional Background
Emma Fried has a diverse professional background, having worked in both large corporate environments in New York City and small startups in Tel Aviv. Her experience includes roles such as Marketing Manager at Galia Lahav, Public Relations and Digital Media Intern at Vera Wang, and Assistant Merchant/Buyer at Club Monaco. This varied experience has provided her with a comprehensive understanding of business development and marketing strategies.
Career Progression
Emma Fried's career progression reflects her adaptability and growth within the industry. After starting as a Public Relations and Digital Media Intern in 2014, she gained experience in merchandising and marketing roles before transitioning to product management. In 2022, she moved into a product-centric role as a Partnerships Manager, further expanding her skill set and enhancing her ability to drive growth strategies for brands and companies.