Mert Gencler

Mert Gencler

Senior Demand Generation Manager @ Yotpo

About Mert Gencler

Mert Gencler is a Senior Demand Generation Manager at Yotpo, where he has worked since 2022. He holds a Bachelor's degree in Business and Administration from Koç University and has extensive experience in marketing roles across various companies.

Work at Yotpo

Mert Gencler currently holds the position of Senior Demand Generation Manager at Yotpo, a role he has occupied since 2022. Based in New York, United States, he is responsible for driving demand generation strategies that align with the company's growth objectives. His experience in demand generation is instrumental in enhancing Yotpo's market presence.

Education and Expertise

Mert Gencler earned his Bachelor's degree in Business and Administration from Koç University, studying from 2008 to 2014. He furthered his education by completing two Master's degrees: one in Marketing Communications from Istanbul Bilgi University from 2014 to 2016, and another in Business and Administration/Service Management as an Exchange Student at Alma Mater Studiorum – Università di Bologna from 2015 to 2016. This educational background equips him with a solid foundation in business and marketing principles.

Background

Mert Gencler has a diverse professional background in marketing and demand generation. He began his career as a Marketing Specialist at Modern Innova from 2014 to 2015. He then transitioned to Prisync, where he held multiple roles, including Digital Marketing Specialist and Inbound Marketing Manager, from 2016 to 2018. Mert also worked at Insider. as a Mobile App Product Growth Manager and later as a Marketing Manager from 2018 to 2021, before moving to Rockerbox as Demand Generation Manager for a brief period in 2021-2022.

Professional Experience

Mert Gencler's professional journey includes significant roles that have shaped his expertise in demand generation and marketing. At Rockerbox, he served as Demand Generation Manager for nine months, contributing to the company's marketing efforts. His tenure at Insider. included two years focused on product growth and marketing management, which further developed his skills in driving customer engagement and market strategy.

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